In the 21st century, it is often said that information is money, and not without reason. The growth of the Internet and communication technologies has lent a whole new dimension to problems like communications surveillance, anonymity and unsolicited marketing, transforming the Internet into a panopticon of sorts, where users are under constant surveillance. Every movement and click is monitored, and information so collected is then processed to meet corporate and/or government needs. In this context, it is particularly important that users of online services be educated about their rights, duties and obligations with respect to online privacy, so as to equip them to prevent having personal information used without consent or in an unauthorised manner. We at SFLC.in work with stakeholders to promote a greater understanding and respect for the privacy rights of citizens by assisting in framing the law and by demystifying legal, policy and technical aspects relating to privacy in the digital sphere.