WhatsApp ads legally compliant with privacy norms, but not in spirit, say experts

Mishi Choudhary, Founder, SFLC.in spoke with The Hindu Businessline, talks about the WhatsApp ads plan and highlights the urgent need for stronger privacy protections.

 

With India’s data protection law still not enforced, platforms face no binding obligation to seek user consent before collecting their data. “All data-sharing apps should be ‘opt-in’ by default,” says Mishi Choudhary. “People don’t understand half the things companies are doing, and nobody explains it to them. Then companies say, You can always opt out.”

 

Read the full piece.  https://www.thehindubusinessline.com/info-tech/whatsapp-ads-legally-compliant-with-privacy-norms-but-not-in-spirit-say-experts/article69704159.ece

 

WhatsApp ads legally compliant with privacy norms, but not in spirit, say experts